Scotland’s First Minister to endorse future tourism strategy at STA Signature Conference on 4th March

Wed 29 Jan 20

STA are delighted to announce that Nicola Sturgeon MSP, First Minister of Scotland will join us at the STA Signature Conference 2020 as we mark the official launch of Scotland’s future tourism strategy and headline actions.

The First Minister will deliver her address and endorsement of the strategy which has the vision ‘Scotland – we will be the world leaders in 21st century tourism’ on the morning of the 4th March following the unveiling of the strategy to around 500 industry leaders and stakeholders at Glasgow’s SEC.
The one and a half day conference features a host of global tourism experts and thought leaders who will share insights and inspiration on how Scotland will deliver its future tourism strategy vision. 

The 2020 conference has been built around four Signature Sessions - Our Thriving Places, Our Passionate People, Our Memorable Experiences and Our Diverse Businesses, each following one of the four key priority themes of the future tourism strategy.

This is your last chance to secure your Earlybird ticket with 20% off  - ticket prices start at £110 + VAT.

Our Earlybird offer ends on FRIDAY so please book today to guarantee your place at what will be a milestone event for Scotland’s tourism industry.

Secure your Earlybird ticket today >>
View the full programme here >>

Twitter Feed