Fife Tourism Conference 2019

Tue 17 Sep 19

Fife Tourism Conference 2019

Welcome to our Home

Friday 15th November 2019

Fife Tourism Partnership, with support from Fife Council and VisitScotland, invite you to the much-anticipated Fife Tourism Conference 2019 – Welcome to our Home - on 15th November 2019 at Fairmont St Andrews.

We have an amazing speaker line-up and are delighted to announce this year’s keynote speaker as Amar Latif, TravelEyes International. Amar is a blind traveller, entrepreneur and TV personality with an astonishing track record of facing up to major challenges. Due to an incurable eye condition, he lost 95% of his sight by the age of 19. Through sheer determination he has managed to turn an unpromising tale of loss, into one of truly inspirational achievement.

You’ll also hear from Paul Alexander, CEO of leading customer insight company Beyond Analysis, who is an industry expert on using data to build powerful business travel propositions. Peter Jordan, Toposophy will also be sharing the latest on emerging consumer trends in travel as well as digital guru, Stephen Whitelaw who be looking at future technologies affecting tourism businesses in the next five years.

There will also be a series of 4 x short focus sessions. In these you'll hear from a number of speakers including James Murden from AliveLab, who'll be updating on the In the Footsteps of Kings augmented reality app, Owen Hazel of Jannettas Gelataria who’ll be sharing the family business success story, Ed Heather-Hayes, Fife Coast & Countryside Trust who’ll present on the new Fife Pilgrim Way and how to maximise tourism opportunities, as well as Ann Camus, Fife Tourism Manager and Caroline Warburton, VisitScotland who’ll be offering you a sneak preview of the new Fife campaign ‘Welcome to our Home’.

The event provides a great platform for you to network with businesses in the tourism sector and industry leaders. You’ll also feel inspired, as the speakers share valuable tips and ideas you can implement in your own business.

Date – Friday 15th November 2019

Venue – Fairmont St Andrews, KY16 8PN

Time – Arrive from 8am for breakfast rolls. Conference kicks off 8.45am, finishing 1:45pm with a networking lunch.

Costs - £35 per person (This will be invoiced by Fife Council)

This event is likely to sell out, so booking early is advised.  

Book your place NOW via

Please note: You will still be invoiced in the result of failure to attend, or cancellation after 5th November 2019.

For those with any dietary requirements, allergies or any specific requirements for either accessing the venue, booking an accessible car parking space, or for taking a full part in the Conference i.e. BSL signer, text typist please email [email protected].




08.00 Registration, tea/coffee and breakfast rolls served

08.45 Welcome by Cllr Ian Cameron

Conference Facilitator - Ann Camus, Fife Tourism Partnership Manager

09.00 Keynote Speaker: Amar Latif, TravelEyes (50 mins + Q&A)

The blind guy who wants to show you the world

09.55 Peter Jordan, Toposophy

Emerging consumer trends in travel

10.30 Morning Summary followed by Tea/Coffee & Networking

10.55 – Make way to focus sessions


Session 1 (11.00 – 11.30)

  • James Murden, AliveLab – In the Footsteps of Kings (10 mins + Q&A)
  • Owen Hazel, Jannettas Gelataria  - Four Generations, One Passion (10 mins + Q&A)

Session 2 (11.35 -12.05)

  • Ed Heather-Hayes, Fife Pilgrim Way – Maximising Tourism Opportunities (10 mins + Q&A)
  • Ann Camus & Caroline Warburton, Welcome to our Home, Welcome to Fife (10 mins + Q&A)

12.10 Stephen Whitelaw

Future of Digital Tourism

12.50 Paul Alexander, Beyond Analysis

Using Data to Build Powerful Business Travel Propositions

13.30 Q & A Panel and Close – Cllr Ian Cameron, Tourism Spokesperson

13.45 Networking lunch

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