“Ask Andrew” Ambassador scheme set for busy summer ahead

Thu 24 May 18

  • Visitor ambassador scheme set to restart after successful first 2017 season
  • Programme currently looking for volunteers  

The “Ask Andrew” Ambassador scheme which was initiated and run during the summer of 2017 by the Local Tourism Association (Tourism St Andrews) is once again planning for a busy summer season ahead.

The scheme provides a scheduled group of volunteers to meet and greet tour bus and cruise ship visitors to the town at the Bruce Embankment on their arrival. The objective of the ambassadors’ role is to provide a general warm welcome to visitors and provide them with information on the town and ideas for places of interest to see and things to do during their visit.

The summer ahead is considered to be a busy one with a volume of bus tour visitors expected plus a number of cruise ship passengers either arriving on a personal on-shore visit or with one of the organised cruise ship passenger tours.  This year there are 150 ships planned to dock on the east coast of Scotland and St Andrews is a destination of choice for international visitors to experience during their shore trips.

The “Ask Andrew” programme relies on volunteers to deliver the service and the team are currently recruiting for ambassadors to the programme. The public can sign-up to volunteer by using the following link http://signup.com/go/SsFFedm or emailing [email protected] or calling 07539 379796

Debbie McCallum (Chair of Tourism St Andrews) said: “This year we are working with BID St Andrews to improve the visitor experience and Stephanie Peebles is assisting with coordinating the volunteer ambassadors.  It is great fun being a volunteer as you meet people from all over the world who are interested in enjoying St Andrews and what the town has to offer.”

“We have also set up a dedicated "Cruise2StAndrews" Facebook page and are welcoming all the ships passengers as they arrive and have a booklet available of exclusive offers for cruise and coach passengers.  There is a walking tour of the town and the shops which visitors can easily experience within the time that they have in St Andrews. Hopefully, this will help direct the visitors around the town to the businesses and this collateral will be available with maps for Ask Andrew Ambassadors to give to our visitors”.

Stephanie Peebles (events Co - Ordinator at BID St Andrews) said: “This is a fantastic initiative for the town and for our business levy payers as it helps in directing the visitors to their businesses. Any business who wants to get involved in this initiative will be very welcome.”

“Working with the University and Tourism St Andrews we are hoping to recruit a Santander sponsored intern who will work in the BID office to help with the coordination of the scheme, the beach wheelchairs scheme plus conduct a research project into all the bus passengers coming to St Andrews, location of volunteers so we can improve our service and have data for future decision making on the scheme.”

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