Mon 6 Jun 22
Callaway and St Andrews Links have created a new and unique visitor experience, The Big Bag Trail, that navigates its way through the streets of the Home of Golf, as the countdown continues to the 150th Open returning to Fife.
The Big Big Trail concept began its life when budding artists from two local schools – Madras College and St Leonards – were commissioned by Callaway and St Andrews Links to design a St Andrews inspired golf bag that would be used by Callaway Staff Professionals competing at the 150th Open.
From over 65 submissions, 10 finalists were selected by an esteemed panel of judges that included Callaway staff professionals and senior executives from both Callaway headquarters in California and St Andrews Links.
Wild in Art, experts in helping millions of people experience art outside of traditional settings, were commissioned to create larger-than-life sculptures of the 10 finalists’ bags that are now forming The Big Bag Trail in St Andrews.
It's hoped the trail will encourage visitors to come to the town, especially during the period when the Old Course closes (following play on 17 June) to prepare for The Open (11 - 18 July) when traditionally the town welcomes less visiting golfers from around the world.
For one of the 10 budding artists the 150th Open will become extra special, as their winning design will be brought to life as the actual Tour Bag to be used by every Callaway staff professional competing in the tournament that week. The winning artist will be announced on the eve of the Open, (Monday 11 July).
Following The Open, the 10 larger-than-life sculptures from The Big Bag Trail will be auctioned at a special evening event at the Tom Morris Bar & Grill in the St Andrews Links Clubhouse, with all proceeds going to CHAS (Children’s Hospices Across Scotland) and Scottish Sports Futures (Changing Lives Through Sport).
This auction, also accessible to the public virtually through Bidpath, will celebrate the community achievements of the initiative, in the company of local dignitaries and specially invited guests to be held on 19 July.